What eCommerce Jobs will be in great demand in 2019
As technology is improving so is the job profile of people, especially those who are linked to the digital sector. What was in demand yesterday has become obsolete now, and what is trendy now will become outdated within a few years. This rapid change in the job profile of people who are associated with the digital media needs to learn new skills so that they remain relevant in the job market in the future also.
In this article, we have tried to put together a few eCommerce job descriptions which will become very important in the future and which you can learn to exploit the increasing demand for these skills in the market in the coming days. None of the skills mentioned here is given in any particular order of importance.
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1). Software development:
All trends produced by experts suggest that digital marketing and its associated services will grow exponentially in the future. In that case, the demand for software developer will be huge as they will decide how to leverage the expanding boundaries of the digital platform to sell more products and reach out to more people. (A software such as Dropified is a great example of a high-end e-commerce app). Some of the expertise in which you can focus to gain more skills or acquire new knowledge is retail automation. Some of the expertise in which you can focus to gain more skills or acquire new knowledge is retail automation, CRM, digital marketing, customer services and so on. The organization’s world over will need people with these specialized skills so that they can quickly identify either a problem or an opportunity and then find a solution through developing programs. This will help to improve the ROI of the online retail company. If we look around, then we will find that some e-commerce solutions like SAP Hybris, site core, Magneto are increasingly used by e-commerce companies provide an optimum solution for their business needs.
2). Designer and developer:
As long as companies use the online platform to reach out to their customers, the demand for web/app designers and developers will remain quite high. The only change you will find in the job profile of past designer with that of the future ones is the level of sophistication and variation that will help them to effectively sell their products online through a highly personalized shopping experience. As a designer and developer, you need to hone your skills so that you can include the latest in designing that will improve the user experience tremendously at the same time make the website or mobile app that you had designed more secure. Mobile app developers must get expertise on a cloud as it is providing a rich experience to mobile users and cloud services are vastly used by eCommerce app development company.
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3). SEO Expert:
As long as people use the search engine to find out any information or look for any product, there will be a demand for people who can use the reach of the search engine to get a higher ranking for the website. Such peoples are known as SEO experts and they have a great demand in the market and this demand will increase in the future as well. If you want to enter this line, then you have to realize that there are no shortcuts in this job and you should have expertise in comprehensive planning, minute data analysis, strategic thinking as well as working with people having specialized marketing knowledge. The challenge that you will face if you select this as your future career option is that a search engine algorithm keeps on changing the benchmarks with which it decides how much weight it will give to a particular webpage. In order to succeed in this field, you need to keep yourself continuously updated about any changes in the process by which search engine algorithms rank websites. After you have identified the process, then you need to develop an SEO strategy that will help you to get the best possible weight from the search engine for improved ranking.
4). Creation of an effective sales funnel for improved conversion:
When a viewer visits a website or eCommerce app, then it is the job of a special group of people to handhold him/her throughout the viewing, to selecting and finally paying for the product that is displayed on the website or mobile app. This is a very interesting job that requires you to have some knowledge about the psychology of people and how it affects their buying behaviour online. Once you have identified the key triggers of the individual that will attract him/her to buy something online, then you can use it to improve the conversion rate of your e-commerce business.
5). Data Analytics:
This is another area which is in great demand for people who can analyze the trends so that they can launch an effective marketing strategy to improve their ROI. As more and more people are using the online platform to buy products, a huge amount of data is collected daily and e-commerce businesses require highly specialized people who can interpret this information to suggest them a particular strategy that will help them to improve their profit margin by selling more products online. As the analytics is growing at a fast pace and it has now become very sophisticated. You can predict the overall chances of what he will buy in the future by looking at the buying pattern of an individual online. This is, therefore, a very powerful skill that e-commerce companies are looking for to improve their business even further.
6). Expertise in artificial intelligence:
The use of artificial intelligence has grown tremendously in the last couple of years and it is expected to grow even further in the future. Nowadays, the retail companies are focusing more on augmented reality and artificial intelligence to provide the customers with a superb shopping experience. Artificial intelligence can provide the buyers with a greater interactive shopping experience wherein they can see virtually how the product will look in the final stage (if you want to paint your house, you can use the integrated artificial intelligence option of an e-commerce store to find out how the paint will look on your room. It will also give you an idea about which colour combination will give you the best possible result).
These are just some of the skills which you can learn to have a secure future.
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- What eCommerce Jobs will be in great demand in 2019 - July 15, 2019