- 8 Things About Teremana Tequila
- 1. There Are Two Expressions, So Far
- 2. It Takes Sustainability Seriously
- 3. The Brand Plays Well With Food
- 4. One of the Most Affordable Tequilas In the Market
- 5. The Name Hits Home for The Rock
- 6. Rock Is Greater Than Just the Face of the Brand
- 7. Rolled Out in Canada
- 8. Distillery Doesn’t Offer Up on Google Maps
Everything Dwayne the Rock Johnson feels turns to gold. Also, in this case, Blanco. Since launching Teremana in March 2020, it has become one of the fastest-growing celebrity-sponsored alcohol brands. By 2020, it had sold 300,000 cases in the United States, collecting 1% of all tequila imports from Mexico to the United States. Moreover, from unique marketing campaigns to soulful social media, tequila lovers have good reason to love Teremana. Here we are going to explore 8 things you should know about Teremana Tequila.
8 Things About Teremana Tequila
There are eight essential things that we will discuss in the below section. It has available with some great feels, and you need to know about these things.
- Available With Two Expressions or Side Variant.
- It Takes Sustainability Seriously.
- The Brand Plays Well With Food.
- One of the Most Affordable Tequilas In the Market.
- The Name Hits Home for The Rock.
- Rock Is Greater Than Just the Face of the Brand.
- Rolled Out in Canada.
- Distillery Doesn’t Offer Up on Google Maps.
1. There Are Two Expressions, So Far
Teremana Tequila offers Blanco and Reposado. Both are made from 100% Weber blue agave, baked in traditional brick kilns, and distilled in handmade copper pot stills. Rumor has it that the brand will introduce the expression Anejo in the future. If true, fans will have to wait 1-3 years to complete the required aging.
2. It Takes Sustainability Seriously
In Teremana, after extracting the juice from roasted pina agave. Therefore, remaining plant fibers are turned into natural compost and used as organic fertilizer in the agave fields. Then, Distillery also treats the remaining production water with state-of-the-art water purification systems for reuse elsewhere.
3. The Brand Plays Well With Food
In a year of unprecedented time spent at home, attention-grabbing headlines impacted earnings. In December, Dvanta Klaus teamed up with Salt & Straw to release three flavors of ice cream with tequila. And most recently, the brand encouraged local restaurants to support local restaurants by offering people up to $10. Also, it covers the cost of guacamole if they order a cocktail made with Teremana tequila.
4. One of the Most Affordable Tequilas In the Market
Comparing Teremana Tequila to other Blanco-style tequila averages less than $35-$45. With an average bottle price of $31. Therefore, it’s also the cheapest celebrity-approved tequila on our list of Best Celebrity Spirits of 2021 tasted and rated.
5. The Name Hits Home for The Rock
Johnson wanted to pay tribute to his Polynesian heritage when thinking about the brand name. The first portion of the word “tere” comes from a Latin word meaning “land,” “terra.” The other half, “mana,” means “spirit” in Polynesian. Teremana is roughly translate as “Spirit of the Earth.”
6. Rock Is Greater Than Just the Face of the Brand
Unlike other celebrity-sponsored brands, Johnson plays a key role in the company. Johnson has dreamed of owning a tequila company for more than a decade. The right time came when he joined forces with co-founders Dany Garcia, Jenna Fagnan, and Ken Austin. Together, they worked with a Mexican family distillery to build what is now Destileria Teremana de Agave.
7. Rolled Out in Canada
Before his days as a proficient wrestler, Johnson’s career began in Canada as a CFL player for the Calgary Stampeders. It was a full-circle point for him in March 2021. When he announced on Instagram that Teremana would finally be available in Canada, responding to significant demand. The product rolled out in LCBO locations almost instantly, with additional availability in British Columbia, Manitoba, Saskatchewan, and Nova Scotia in the subsequent months.
8. Distillery Doesn’t Offer Up on Google Maps
On tequilamatchmaker.com, a database dedicated to finding and discovering tequila, Destileria Teremana de Agave is listed on Highway 316, running south of Highway 314 in Jalisco, Mexico. In Google Maps Street View, this place is near agave fields. However, the Distillery is not visible. Instead, start a new search for Destileria Teremana de Agave on Google Maps, and the result will be Destileria Casa De Piedra, almost three hours from the suggested address. In short, we know there is a distillery, but we can’t find it.