Outsourcing has become one of the most useful tools in a business’s armory in recent times, and it is only set to become more prevalent in the future.
One reason for this is that large swathes of the business world are becoming remote workers, both due to the COVID-influenced changes to work environments and improvements in technology over recent years. This makes it easier for specialists to branch out on their own and become guns for hire, able to manage certain parts of businesses without ever becoming officially affiliated with the organization.
The reason why outsourcing work to freelancers and other companies is so useful is that it is often cheaper and less hassle than hiring full-time staff, as well as providing a better quality of service (because they are specialists).
Outsourcing can also improve the efficiency of your company because these hired hands will be able to slot into your work processes seamlessly, with no need for training. Furthermore, because they are not employees, they will have no problem telling you what is right and wrong with that area of the business, making it easier for you to correct issues immediately.
Here are three ways to outsource key areas of your business:
1. Hire a vCIO
One of the best outsourcing decisions you can make if you are a small or medium-sized business is to hire a vCIO. This stands for virtual chief information officer, a person who performs the same tasks as a normal chief information officer without the need to source, hire and train a full-time employee.
Instead, as the name suggests, they work remotely to help your business, acting as an exterior consultant and advisor regarding the management of your IT infrastructure. This can both boost your productivity and the reliability of your IT assets without requiring you to implement long-term changes to your business structure.
2. Find a specialist who can handle your copywriting
Another great outsourcing route you can take is to hand your copywriting over to a freelance specialist who can handle whatever content you need writing.
This could include one-off tasks like creating landing page content for a new section of your website or be a more long-term role, where they produce your social media content, product descriptions, or blog content.
The reason why hiring a freelancer is often better than a full-time employee is that they are specialists who handle a range of different corporate copy. Their experience level, effectiveness, and unbiased perspective of your business will make them more useful than trying to train a department to handle your copywriting instead.
Furthermore, it will likely be cheaper to hire a part-time freelancer to complete a project than paying a full-time marketing employee to generate endless copy you don’t need.
3. Streamline your administration with a virtual assistant
There can be little doubt that one of the most tedious and time-consuming aspects of your business is administration. Paperwork quickly piles up; schedules have to be created and accounts managed. However, if you are only a small business or you are a remote entity, hiring a full-time personal assistant might not be feasible – especially if there are other areas you want to invest in instead.
Thankfully, there is an alternative, and it comes in the form of a virtual assistant.
A virtual assistant is exactly what the name suggests – a freelancer who takes care of your admin remotely, whether full or part-time. This gives you much more flexibility and helps you to save on the costs of a personal assistant.