3 Tips For The Early Stages of A Startup

3 Tips For The Early Stages of A Startup

Have you worked in the corporate world for a while and you’re now looking for a change? Maybe being your own boss could be the opportunity you need. More and more people are seeking the fulfillment of working on something they’re really passionate about and starting their own venture. If you’re ready to turn your idea into a plan,

Here are some top tips for creating a successful startup.

1. Secure Your Funding

There is a range of ways that entrepreneurs can fund their startup, from small grants and bank loans to crowd-funding, or even refinancing student loans. With the average student loan debt reaching over $35,000, it’s likely that repayments will stand out as a large expense in your budget. If this is the case, refinancing your student loans could help you to get better interest rates, possibly saving you tens of thousands of dollars.

Once you’ve managed to gain funding, make sure you budget strictly. You’ll need funding to get your venture up and running but having too much could make you lazy and spend-happy. Set up a business bank account, stick to a strict budget, and put the rest of your funding into a separate account as an emergency fund.

2. Make a Plan

Writing your first business plan can be a bit overwhelming but it will help you stay on track and gain backing in the future. Start by getting what’s in your head down on paper and writing out your short-term and long-term goals and ambitions. Your short-term goal will include what you want to do and how you’re going to do it. Try to find a problem to solve that you’re really passionate about. This will help you to stay motivated as well as helping you to really dig down and identify your niche.

Your long-term goal is more flexible and will have to adapt as you encounter unforeseen challenges in the future. Don’t be scared to go back into the planning stage once you’ve done a bit of doing as the most successful startups are flexible and adaptable in the long-term.

3. Never Stop Learning

Never stop setting goals. People say the enemy of progress is comfort so don’t get too settled. Try to anticipate challenges before they arise and always learn from them. Welcome criticism and try to look at it as an opportunity to improve (any feedback is positive feedback!). Don’t be frightened to think outside the box and try to differentiate between helpful advice and advice that is just a suggestion to conform to convention. Think you know it all? Think again! With plenty of options to borrow you can secure a student loan and continue your education.

Learn about your business, learn about your market, learn about yourself, learn about your team, learn about your clients! Try to identify the specific clientele you’re aiming to help (the narrower the better). Doing so will help you hone your message and direct your communication when it comes to marketing. Learn about your competitors!

To be successful, you have to adapt and keep bringing new ideas to keep up with the latest trends. Make sure you keep an eye on what your competitors are doing and what’s happening in your market. You don’t have to adapt to every trend, but make sure you embrace it when you come across the right one.

I am an international Digital Marketing SEO and content expert, helping brands and publishers grow through search engines. I am Outbrain's former SEO and Content Director and previously worked in the gaming, B2C and B2B industries for more than a decade.